The US automotive industry, one of the world’s largest, is undergoing an unprecedented digital transformation.
The complexity of operations, the pressure for efficiency, and the need to adapt to new technologies such as electric vehicles and automation demand robust and scalable solutions.
In this scenario, SAP and the automotive industry join forces in a strategic partnership as a global leader in enterprise software.
The Connected Car Market in the United States
With a market estimated at $28.1 billion in 2023, the sector of Connected Car in US is projected to reach an impressive $170 billion by 2032, growing at a compound annual growth rate (CAGR) of 21.76%. The data comes from a study published by Market Research Future (MRFR).
Recent efforts by the US government to regulate the privacy and security of data in connected vehicles also prove that the demand for smart cars continues to grow exponentially. This trend is an enduring feature of the industry.
This expansion, which challenges the American automotive industry, is driven by several factors, including:
- Increasing adoption of ADAS (Advanced Driver Assistance Systems): Prioritizing safety, manufacturers are equipping vehicles with automatic emergency braking, lane departure warning, and other features that rely on connectivity.
- Strict government regulations: US authorities are imposing increasingly stringent safety standards, making ADAS mandatory in many models.
- Demand for comfort, safety, and convenience: Consumers seek vehicles that offer a complete experience, with internet access, entertainment, and remote monitoring systems to prevent theft.
Why is SAP so relevant to the US automotive industry?
SAP offers a comprehensive portfolio of solutions that can be applied to various processes in the automotive value chain, from product development to supply chain management and customer interaction.
The solution for the automotive industry helps prepare companies for the future of mobility, while managing profitable and sustainable operations in the present.
Some of the main advantages of using SAP solutions in the automotive sector include:
- Manufacturing and adopting electric vehicles (EVs) and batteries: Optimize your production processes to meet the growing demand for electric vehicles and efficiently manage the battery lifecycle.
- Integrating artificial intelligence (AI) into your connected cars: Combine customer data with vehicle data to create personalized experiences, predict maintenance needs, and develop new services.
- Unlocking new revenue streams with mobility services: Expand your business beyond vehicle sales, offering car-sharing services, vehicle subscriptions, and other innovative business models.
- Building a resilient supply chain in a secure and trusted data ecosystem: Ensure business continuity, optimize your logistics processes, and protect your sensitive data.
- Driving a sustainable and profitable mobility business: Align your operations with sustainability trends, reduce your environmental impact, and increase your market competitiveness.
SOLaaS by Origen Tech: The complete SAP solution for the Automotive Industry
Origen Tech is a dedicated SAP partner, specializing in providing process-driven solutions tailored to the automotive industry. As a VAR, Service, Solution, and Co-innovation partner, we are committed to helping you optimize operations and drive growth.
Our innovative Solution as a Service (SOLaaS) model offers a complete package encompassing SAP S/4HANA licensing, tailored solutions, expert services, robust infrastructure, and ongoing support. All delivered through a single, flexible contract with convenient monthly payments.
SOLaaS is designed to meet the unique needs of the automotive sector, addressing diverse localization and regulatory requirements.
Ready to transform your automotive business? Click here to learn more about SOLaaS and discover how you can optimize your operations and drive growth.